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Friendship Day in India
Like all over the world, Friendship Day in India is also
celebrated with much fanfare and enthusiasm by youth specially by students. They
exchange cards and other cute gifts.
Friendship Day Celebrations in Schools and Colleges
Friendship Day celebrations are particularly marked in
schools and colleges in India. Youngsters in India spend the day with their closest
friends and have loads of fun together. Children make Friendship Day Cards or other
special gifts to thank their friends for their on this occasion. Exchange of Friendship
bracelets is one of the most prominent feature of Friendship Day celebrations. Sending
SMS and Friendship Day e-cards is another popular way of greeting friends
too.
Day Dedicated to Friends
People dedicate this day to their best friends. Long distance
friends call up each other on this day and wish each other with warm feelings. Some
of them even plan to meet up on this particular day at a commonplace. Spending the
day with your closest pals is something that one doesn't get to do all of the time.
Even if it means sitting together and talking over a cup of coffee, the time spent
together is precious and unforgettable. Most youngsters in India plan a movie or
lunch with friends. A large group of friends may also go on a drive to nearby tourist
places or to shopping.
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Commercialization of Friendship Day
Just as in US and several other countries, Friendship Day
has been commercialized to a great extent in India. Friendship is no longer just about hanging around together or sharing some intimate thoughts with each other.
Nowadays it comes in the form of a multi--layered gift pact, which needs to be handled
with care.
A week before the festival, gift marketers run an extensive campaign to lure people
to buy cards and gifts for their friends. Restaurateurs offer special discounts
on holding bashes on this day. Several people criticize such excessive campaigning.
They feel commercialization has marred to the idea behind observing Friendship Day
and has turned it into a mere formality. Some people however feel that advertising
campaign has helped to generate awareness about Friendship Day festival and the
idea of having a day dedicated to friends.
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